The Starfish: How to Create a Decentralized Community

About this book

What’s the hidden power behind the success of Wikipedia, Craigslist, and Skype? After five years of ground-breaking research, Ori Brafman and Rod Beckstrom share some unexpected answers.

My thoughts

I could have learned the basic concept of decentralized organization.

In short, below are the key points when you want to create a decentralized organization:

  • Bible: things that everyone in the organization believes
  • Gathering: meet up regularly to cultivate the relationships

For your information, this is my opinion. But if I condense the essentials from the book, I believe the above is correct.

Also, I could have learned the essential point of creating an organization:

most people, given the chance, want to make a positive contribution.

Some people might say it's obvious. However, a person I respect told me the following:

  • Focus on profit at all times
  • Avoid doing things that are unrelated to your profit.

When it comes to making money, I believe the above is correct. Because of this way of thinking, I could have made more than a million dollars.

The correct answer, however, varies depending on the situation. This book made me rethink that.

My highlights

When they encountered the Apaches, they went with the tactics that had worked in the past (the take-the-gold-and-kill-the-leader strategy) and started eliminating Nant’ans. But as soon as they killed one off, a new Nant’an would emerge. The strategy failed because no one person was essential to the overall well-being of Apache society.

Likewise, Bill W. founded AA, but he got out of the way pretty quickly. Not only does eMule lack a CEO, no one even knows who originated it.

» The Starfish and the Spider: The Unstoppable Power of Leaderless Organizations